Mike Perusich: Hi, everybody. Mike Perusich, David Kats, Patrick Hammond with Kats Consultants. You know, guys, I have a funny one for you today. I was talking to a doctor the other day. He's actually not a client, but I was talking to a doctor the other day. He said, "I'm really having trouble getting patients to stay on their treatment plans." He said, "In fact, I do a great exam and then I do a report of findings and then they never come back." I said, "Well, what do you see to be in the report findings?" He said, "Well, I go through and tell them, 'Here's your back pain and I understand what's going on with your back pain and here's why you're having it. Here's what we can do for it.' And then I turned to him and I say, 'How many times do you want to come in?'
They go to the front desk and they never come back." You know, we've all learned this, but we have to be very directive with our patients because when they come in, they're looking at us as the...
Michael Perusich: Hi, everybody. I'm Michael Perusich. This is Dave Kats. We're with Kats Consultants. Coming to you from The Nebraska Chiropractic Physicians Association Conference. We're happy to be here. Dave and I both are speaking this weekend and really enjoying getting to see all the doctors here in Nebraska. You know there is this common theme that keeps coming up amongst a lot of doctors. That's patient retention. Patient retention is a really important thing. It's a factor that plays into how well you do your scheduling.
David Kats: Yes. That's right. If you advance-model schedule your patients you're going to have a lot better patient retention than if you don't. When you advance-model schedule your patients you're going to have to do it. You have to schedule them for all the visits all the time. In other words, if you're going to schedule them for 18 visits, if you're going to suggest 18 visits, schedule all 18 visits.
Some people suggest an 18 visit schedule, for...
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