Kats Consultants Video Reviews on Yelp
[music]
Dr. David Kats: Hi, this is Dr. Dave Kats and Dr. Michael Perusich. We’re with Kats Consultants and we have a video tip for you this week. You always hear about doing reviews. We did a program on reviews not too long ago getting reviews online. I'll tell you, there's a new company that's coming up and think about the history of this. 15 years ago, we were saying to people, “You got to get a website,” and 10 years ago were saying to people, “You got to get your website optimized.” A website and optimized website today is kind of passé. It's not that important anymore.
Then came along Google, you had to advertise on Google. Google's reached its peak now. Then it went to Facebook. Facebook is somebody that you have to be with and Facebook's pretty hot right now. Then also, you have to have reviews other places. Yelp is an inside dark horse by the way. In this race to get to the front on social media, Yelp is coming to the surface. If you'll...
Kats Consultants Video Tip Reviews
Dave Kats: Hi, this is Dave Kats and Mike Perusich with Kats Consultants and we have a tip for you. Today I want to talk about getting reviews. That is, the reviews on the internet. If you're under 70 years old, you look for reviews on the internet. If I'm going to go buy a car, I look for a review, if I'm going to buy a new piece of electronic equipment, I look for a review, if I'm going to buy a chainsaw, I look for a good review. Everybody's looking for a review. You have to have good reviews. You personally, your office has to have good reviews on the internet. Where do you get your reviews from? You can have patients give you reviews, you can have family give you reviews, you can have staff give you reviews, colleagues can give you reviews. Reviews are very easy to do. Right now, they can be done as of about a year ago, they can be done on handheld devices. If you have an Android phone, it already comes downloaded with Google Maps. All you have to do is a step to google your...